Strong opinions, held politely
Whether a lifecycle stage should be a property or a pipeline is an internal debate we have never fully settled. We keep the arguments friendly and write the outcome down.
Revenue systems are serious work. The people doing that work do not have to be serious all the time. This page is about the second part.

We are remote-first, so the times we do get together in person are worth marking. This one was an evening out between projects.
Most of the year you will find us heads-down in client HubSpot portals, writing process docs, and arguing about whether a lifecycle stage should be a property or a pipeline. This page exists so the work has faces behind it.
Whether a lifecycle stage should be a property or a pipeline is an internal debate we have never fully settled. We keep the arguments friendly and write the outcome down.
Process-first is our job and, somewhere along the way, became our personality. If something happens more than once, it is probably written down by now.
Remote-first means the workday shifts around the map. Someone is always starting their morning while someone else is closing their laptop. The work still ships.
The people who scope the work are the people who do the work. It keeps us honest and, frankly, keeps the calendar interesting.
If you came for the serious version, it is one click away. If you mostly came for the photo, we get it. It was a good evening.