Live plays · Bitscale on top of HubSpot
Bitscale is the layer we bolt onto HubSpot so your pipeline stops waiting for reps to type names into a form. It watches the internet, enriches what it finds, and drops usable records right where your team already works. We install the plays. We run them. We kill the ones that stop earning.
Sample ledger from a live install. Sources are public.
Scores are the operator's, not the model's.
An AI data + workflow platform for GTM teams. Think enrichment + agent workflows + outbound intelligence, in one workspace.
Between the open internet and your CRM. It fetches, cleans, scores, then hands rows to HubSpot.
We design the plays, wire them to your HubSpot properties, write the prompts, and keep them tuned every week.
The catalog · Ten plays we install
You do not need all ten. Most teams start with three, get them humming for two months, then add the next three. Everything below is a real thing we have shipped, not a slide.
The ICP is a query, not a spreadsheet you re-buy every quarter.
We translate your ICP into a Bitscale query: firmographics, tech stack, hiring signals, geography. Bitscale re-runs it on a schedule. New matches drop into HubSpot as companies with the right owner and lifecycle stage.
Not every field on every row. The fields your workflows actually read.
We pick the ~15 fields your reps and workflows consume, then let Bitscale keep them fresh. Firmographics, technographics, funding, employee count deltas, primary contact roles. Old records get a one-time backfill.
The world is noisy. We tell it what counts.
Job posts for roles that predict a purchase. Funding rounds in your ICP. Tech installs (Segment, Snowflake, Salesforce). Press mentions of a competitor. Each fires a HubSpot task with the reason attached, so the rep opens their inbox with context, not a name.
Who actually makes the call. Not a director of interns.
For each qualified company, Bitscale runs a waterfall to find the buying committee. Titles are mapped to your persona list. Emails are verified. Slack alerts fire in your rep channel with a 90-second brief.
The email arrives with a reason for existing.
We build the prompt library: tone, structure, forbidden phrases, proof snippets. Bitscale agents draft opener + one follow-up per trigger. Everything routes through a HubSpot approval queue for the first two weeks, then to reps with review gates.
One page. Everything a rep needs before the call.
Bitscale composes a live brief per account: what they sell, who runs GTM, funding, hiring, tech stack, recent moves, competitors. Pinned to the HubSpot company record. Refreshed the morning of any scheduled meeting.
Open deals aren't sleeping. Bitscale watches them for you.
For every open opportunity, we set up a watch: leadership changes, funding, layoffs, new integrations. Fires a HubSpot task on the deal owner with the change and a suggested next step. Stale deals get automatic reactivation prompts.
Named accounts, tiered by value, mapped to a rep.
We segment your target list into Tier 1/2/3, define the play per tier (multi-thread, sequence, nurture), and hand each tier to Bitscale for signal watch. Territory changes ripple back into HubSpot ownership automatically.
The dirtiest CRM is the one nobody fixes.
Dedupe, standardise, retire dead records, correct titles, fix domains, patch missing owners. Bitscale runs the checks nightly. We approve the diffs weekly. Reps stop yelling at Salesforce, sorry, HubSpot.
One dashboard. Live. No screenshotting from four tabs.
We wire Bitscale outputs into a single HubSpot dashboard: sources fired, triggers routed, accounts touched, meetings held, pipeline created. Weekly note goes to founders in plain English. No screenshotted charts, ever.
One workflow, end to end
Playbooks · Written, not verbal
Because when a rep leaves, the play should not leave with them. Each playbook lives in your Notion or Google Drive and gets versioned.
Deliverables · What lands
Everything below is yours the day the engagement starts. Nothing is locked behind our seat.
Timeline · From zero to signal
Ways to work together
You have a Bitscale seat. You want it wired properly. We come in, install the plays, hand over playbooks and dashboards.
The default. Bitscale is one lane inside a full HubSpot operating engagement. Same senior operator runs both.
You do the outreach yourselves. We keep Bitscale sourcing, enriching, and routing signal into HubSpot every week.
Common questions
No. We help you decide the right seat size after the first walkthrough. Most teams start on a smaller plan than they think.
Bitscale plays nicely alongside both. Sometimes we replace, sometimes we co-exist. We tell you honestly on the first call.
A senior operator on our side, with your product marketer in the room. Never an intern, never fully agent-generated.
Only after two weeks of approval-queue review and only through your reps' inboxes with review gates. Reply handling is human.
We kill it. Every play has a kill criterion written in advance. No sunk-cost automations left running for months.
Talk to the operator, not a form
